Margarita Loktionova

Content Marketing Lead AT Semrush

Margarita is a passionate Content Marketer with over 6 years of experience in various tech industries and 3 countries. She also holds two MBA degrees in Marketing.

Author

11 min read

Does Google Penalize AI Content? New Data Research

Google doesn’t penalize AI content—we analyzed 20,000 articles and interviewed over 700 marketers to prove it. But it’s not that simple. Explore our research to get the full picture.

Margarita LoktionovaDec 09, 2024

Content Creation

12 min read

How to Create an Effective Content Style Guide (+ Examples)

Looking to build a content style guide for your brand? Learn how to get started, what to include, and how other businesses do it.

Margarita LoktionovaDec 09, 2024

General Marketing

9 min read

How to Build a Powerful Multi-Channel Marketing Strategy [2025]

Learn how to create your own multi-channel marketing strategy in 7 steps—with examples and best practices to guide you.

Margarita LoktionovaOct 03, 2024

Content

10 min read

The Definitive Guide to Content Mapping (2024)

For successful marketing, content mapping is crucial. Find out why and how to do it in our step-by-step guide.

Margarita LoktionovaSep 16, 2024

19 min read

The 10 Best AI Writing Tools to Try in 2025 [Tested Manually]

We tested the top AI writing tools for 2025 and have compiled a comprehensive list. Check it out to find the platform that best suits your needs.

Margarita LoktionovaJul 29, 2024

62 min read

58 Best AI Tools to Try in 2024 (Always Up-to-Date)

Explore the 2024 list of the best generative AI tools for marketing, writing, design, productivity management, image generation, research, and more.

Margarita LoktionovaJul 18, 2024

23 min read

25 Best AI Social Media Tools to Try in 2024 [Tested Manually]

AI social media tools help you save time on creating and distributing engaging social media content. Check this 2024 list of the best AI tools for social media management and content creation.

Margarita LoktionovaJul 18, 2024

Content

20 min read

22 Practical Blogging Tips for Beginners [2025 Guide]

Launch your blog, find the right tools, and take your blog to the next level with these 22 blogging tips.

Margarita LoktionovaApr 10, 2024

Load more articles

Contributor

Local SEO

5 min read

How to Post an Anonymous Google Review in 2025

Learn everything about anonymous Google reviews, from how to post them to how to manage them effectively.

Alejandro López de HaroMay 07, 2025

Local SEO

7 min read

Local Search: A Quick Guide for Small Businesses

Learn what local search is and how to use it to better market your business.

Alejandro López de HaroApr 28, 2025

Content

14 min read

Content Marketing for Small Businesses: 10 Steps to Succeed in 2025

Find out how to grow your small business organically with content marketing—from building a foundation to convert site visitors to creating effective content calendars.

Evgenia VerbitskayaMar 13, 2025

Load more articles