Semrush’s New Traffic Insights Explains Changes In Competitor Traffic Performance
New AI-powered Traffic Insights in Traffic Analytics help teams identify competitor traffic spikes and drops, understand the drivers, and act faster.
June 11, 2026
“I love spending sleepless nights having to collect, review or analyze massive amounts of data”, said no one ever. That’s why SEMrush has devoted much of its resources to developing a comprehensive and concise panoramic user interface with real-time data - the Dashboard.
The new SEMrush Dashboard consolidates numbers and metrics and gives you a graphical summary of various pieces of information for all the running tools being used for your projects.
You can now track changes in organic and paid search for any database and any number of domains over time by adding them all to one widget.
Now handling more real-time data won’t be so exhausting, as it will be neatly organized in a single page. If you’ve launched several campaigns within a single project, you can easily access the one that needs attention the most and therefore tackle problems faster.
Checking how effective your campaign is simply by looking at the Dashboard.
We’ve already received a lot of feedback from our users. Perfection really is a moving target, and we’re not chasing it. But we’ll keep improving our Dashboard based on all the future suggestions and requests we receive.
Help us help you do your job better - tell us what you’d like or wouldn’t like to see on our dashboard by sending us an email at new-dashboard@semrush.downloader.la
