Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In May iii.com received 198.65K visits with the average session duration 04:49. Compared to April traffic to iii.com has decreased by -3.05%.

Visits

198.65K

-3%

Pages / Visit

5.84

Avg. Visit Duration

04:49

Bounce Rate

28.27%

Total Visits last 2 months

May198.65K

Apr204.9K

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iii.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Iii.com's core audience is located in United States followed by New Zealand, and Philippines.

Country		All devices	Desktop	Mobile
United States	88.18%	175.17K	72.45%	27.55%
New Zealand	4.13%	8.2K	5.7%	94.3%
Philippines	2.23%	4.44K	0.97%	99.03%
Denmark	2.13%	4.23K	0.0%	100.0%
Spain	1.43%	2.84K	100.0%	0.0%

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iii.com Website Traffic Journey

Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

Desktop

May 2025

On iii.com, visitors mainly come from Direct (54.75% of traffic), followed by bibliocommons.com (9.45%). In most cases, after visiting iii.com, users go to oclc.org and hoopladigital.com.

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iii.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Iii.com’s traffic has dropped by -6.29% month-on-month down to current organic search traffic.

Organic Search Traffic

24.15K

-6%

Paid Search Traffic

Branded Traffic Share

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iii.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

iii.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to iii.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United States

May 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
innovative interfaces	N	1	2,400	2.02	42.97%
iii	N	4	27,100	2.02	8.48%
innovative	I	13	49,500	2.04	3.31%
sso id	I	9	5,400	3.7	2.88%
virtua library	C I	1	480	1.95	2.66%

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iii.com Backlink Analytics

Analyze and track iii.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

Find your strongest competitors for backlinks

iii.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

4.36K

1.14M

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iii.com Backlinks and Referring Domains

Uncover the referring domains of your competitors, evaluate their backlink growth, and get a clear picture of the opportunities you may be missing. In May the number of backlinks to iii.com has increased by 2.93% and equals 1.14M. The amount of referring domains has dropped by -0.05% and equals 4.36K.

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iii.com SEO Audit

Check out iii.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues

Make sure Google bot can crawl and index your website

Scan your website for 130+ technical and SEO mistakes

iii.com SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds

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iii.comMay 2025 Traffic Stats

iii.com Web Traffic Statistics

iii.com Traffic and Visitor Engagement