Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In May sportland.ee received 140.06K visits with the average session duration 06:29. Compared to April traffic to sportland.ee has decreased by -5.31%.

Visits

140.06K

-5%

Pages / Visit

5.62

Avg. Visit Duration

06:29

Bounce Rate

48.03%

Total Visits last 2 months

May140.06K

Apr147.92K

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sportland.ee Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Sportland.ee's core audience is located in Estonia followed by Finland, and Germany.

Country		All devices	Desktop	Mobile
Estonia	90.5%	126.75K	67.15%	32.85%
Finland	3.23%	4.53K	12.24%	87.76%
Germany	2.24%	3.14K	13.4%	86.6%
Russian Federation	0.95%	1.34K	100.0%	0.0%
Sweden	0.64%	902	100.0%	0.0%

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sportland.ee Website Traffic Journey

Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

Desktop

May 2025

On sportland.ee, visitors mainly come from Direct (42.06% of traffic), followed by google.com (34.3%). In most cases, after visiting sportland.ee, users go to makecommerce.net and google.com.

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sportland.ee Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Sportland.ee’s traffic has dropped by -0.38% month-on-month down to current organic search traffic. In addition, paid search traffic has dropped by -5.9% down to current paid search traffic.

Organic Search Traffic

109.75K

-0%

Paid Search Traffic

4.16K

-6%

Branded Traffic Share

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sportland.ee Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

sportland.ee Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to sportland.ee, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

Estonia

May 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
sportland	N	1	74,000	0.12	54.93%
sportland outlet	N	1	9,900	0.15	7.34%
sportland ee	N	1	1,900	0.18	1.41%
nike air max	I	1	880	0.13	0.65%
sportland e pood	N	1	880	0.14	0.65%

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sportland.ee Backlink Analytics

Analyze and track sportland.ee’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

Find your strongest competitors for backlinks

sportland.ee Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

2.72K

199.6K

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sportland.ee Backlinks and Referring Domains

Uncover the referring domains of your competitors, evaluate their backlink growth, and get a clear picture of the opportunities you may be missing. In May the number of backlinks to sportland.ee has dropped by -31.26% and equals 199.6K. The amount of referring domains has dropped by -1.95% and equals 2.72K.

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sportland.ee SEO Audit

Check out sportland.ee’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues

Make sure Google bot can crawl and index your website

Scan your website for 130+ technical and SEO mistakes

sportland.ee SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds

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sportland.eeMay 2025 Traffic Stats

sportland.ee Web Traffic Statistics

sportland.ee Traffic and Visitor Engagement