Top Automotive Websites in South Africa

Name: Top websites in South Africa (Automotive)
Creator: Semrush
License: https://www.semrush.downloader.la/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Automotive Websites in South Africa, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

autotrader.co.za

4.76M

29.99%1.43M

70.01%3.33M

↑4.93%

↑0.07%

Direct

topauto.co.za

3.67M

2.86%105.03K

97.14%3.56M

↓15.81%

↑172%

Direct

webuycars.co.za

2.69M

23.64%635.32K

76.36%2.05M

↑6.75%

↓7.38%

Direct

cars.co.za

2.14M

26.37%564.93K

73.63%1.58M

↓8.92%

↓20.09%

Direct

gumtree.co.za

938.39K

32.7%306.89K

67.3%631.5K

↓10.35%

↓47.73%

Direct

nissan.co.za

933.76K

0.95%8.83K

99.05%924.93K

↑53.68%

↑151.26%

Direct

gobid.co.za

924.43K

23.44%216.65K

76.56%707.79K

↑16.78%

↑34.86%

Direct

formula1.com

737.3K

48.75%359.47K

51.25%377.83K

↑75.67%

↓14.98%

Direct

racingnews365.com

699.04K

1.5%10.45K

98.5%688.59K

↑27.31%

↑73.59%

Direct

4x4community.co.za

650.05K

14.83%96.42K

85.17%553.63K

↑84.33%

↑32.74%

Direct

toyota.co.za

611.95K

20.3%124.23K

79.7%487.72K

↑89.63%

↑43.76%

Direct

carmag.co.za

587.13K

6.11%35.89K

93.89%551.24K

↓28.04%

↑29.74%

Direct

porsche.com

381.31K

7.96%30.33K

92.04%350.97K

↑94.07%

↑75.67%

Direct

wesbank.co.za

373.74K

26%97.17K

74%276.57K

↑20.98%

↓4.56%

Direct

justanswer.com

304.36K

18.73%57K

81.27%247.37K

↑32.52%

↓19.48%

Search

motorsport.com

300.56K

3.04%9.15K

96.96%291.41K

↑55.59%

↑212.54%

Direct

weelee.co.za

264.85K

17.33%45.9K

82.67%218.95K

↑47.92%

↑46.78%

Direct

heycarter.co.za

241.73K

2.3%5.56K

97.7%236.17K

↓34.28%

↓24.12%

Direct

gwm.co.za

235.84K

11.86%27.97K

88.14%207.87K

↓3.61%

↑63.54%

Direct

junkmail.co.za

230.9K

22.96%53.01K

77.04%177.89K

↓2.74%

↓53.93%

Direct

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Key Insights on Top Automotive Websites in South Africa on May 2026

As of May 2026, autotrader.co.za leads Automotive in South Africa with 4.76M monthly visits. Its audience skews mobile-first (29.99% desktop / 29.99% mobile), and traffic is up month over month 4.93% and up year over year 0.07%. topauto.co.za holds second with 3.67M visits and a mobile-leaning mix (2.86% desktop / 97.14% mobile), while webuycars.co.za ranks third with 2.69M visits.

Across the leaders, gpone.com is the most mobile-first (100% of visits), whereas olx.com.pk is the most desktop-reliant (86.31%). Momentum favors perrybikes.co.za in the latest month (992.67%), while mycars.co.za shows the steepest pullback.

Acquisition patterns also differ: autotrader.co.za is driven primarily by search, autotrader.co.za by direct, and autotrader.co.za by referral; overall, 89 of the top 100 sites are direct-led, 11 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Automotive Websites in South Africa