Google's AI search optimization guide: what to do next
Google‘s AI search optimization guide validates SEO. What it leaves out, and four moves to make now.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
How we're driving AI visibility at Semrush
How we nearly tripled our share of voice and boosted our AI visibility with Enterprise AIO and AI Visibility Toolkit. A systematic approach with real data.
How to measure and report on AI search visibility (what actually matters)
Learn how to measure AI search visibility, track citations and mentions, report progress to leadership, and connect visibility gains to traffic, leads, and ROI.
What is prompt tracking? (+ 4 prompt types to track)
Prompt tracking monitors what users ask AI systems and the answers they get. Learn 4 prompt types every brand should track.
AI Visibility Tracking for Small Teams: A Practical Guide
Learn how small teams can track AI visibility. Discover affordable tools they can use and key metrics they should focus on.
Is Your Brand Visible in AI Search Results? Here’s How to Find Out
Learn how to check if your brand appears in AI results, spot outdated info, and which free tools help monitor your visibility.
AI SEO Tips: How to Earn Citations & Mentions in AI Search
Learn 7 AI SEO techniques to earn visibility in LLMs + how to track it.
How to Do Prompt Research for AI SEO
Learn a repeatable process for building a prompt tracking list that shows where your brand competes and where it doesn‘t.
Content Chunking: What Is It & Should You Care?
Content chunking is breaking down content into smaller “chunks“ that are easier for AI systems to process.
ChatGPT Searches Google Shopping to Create its Recommendations
Our experiment confirms that ChatGPT runs queries through Google Shopping. Here‘s what this means.