Google's AI search optimization guide: what to do next
Google‘s AI search optimization guide validates SEO. What it leaves out, and four moves to make now.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
How we're driving AI visibility at Semrush
How we nearly tripled our share of voice and boosted our AI visibility with Enterprise AIO and AI Visibility Toolkit. A systematic approach with real data.
How to measure and report on AI search visibility (what actually matters)
Learn how to measure AI search visibility, track citations and mentions, report progress to leadership, and connect visibility gains to traffic, leads, and ROI.
What is prompt tracking? (+ 4 prompt types to track)
Prompt tracking monitors what users ask AI systems and the answers they get. Learn 4 prompt types every brand should track.
Feeling Behind on AI Search? How to Catch Up in 2026
Learn the basics of AI search, how it‘s growing, and what it takes to appear in AI-driven results in 2026
How to Measure AI Share of Voice Using Semrush
Learn how to measure and track your AI share of voice using Semrush, compare visibility with competitors, and take action to improve your AI presence.
How Fast Do AI Search Platforms Cite New Content?
We ran an experiment to find out how fast new content can get cited in Google AI Mode & ChatGPT search.
10 Best AI Content Marketing Tools for 2026 (Tried & Tested)
The best AI content marketing tools include Semrush‘s AI Visibility Toolkit and ChatGPT.
What Are Entities & Why Do They Matter for SEO?
An entity is anything with a unique identity and can be clearly defined, such as a place, person, or concept.
AI Marketing Guide: Tools + Use Cases for Marketers
AI marketing can automate and optimize marketing tasks. Here are 12 use cases for digital marketing teams.