Top Apparel & Fashion Websites in Colombia

Name: Top websites in Colombia (Apparel & Fashion)
Creator: Semrush
License: https://www.semrush.downloader.la/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Colombia, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

shein.com

5.8M

2%115.77K

98%5.68M

↑18.32%

↑272.88%

Direct

adidas.co

2.05M

30.95%635.65K

69.05%1.42M

↑64.06%

↓0.1%

Direct

threads.com

2.02M

20.85%420.39K

79.15%1.6M

↑27.72%

↑845.6%

Direct

dafiti.com.co

1.81M

15.89%287.22K

84.11%1.52M

↓5.25%

↓0.21%

Direct

velez.com.co

1.47M

16.5%242.4K

83.5%1.23M

↑69.85%

↓0.85%

Direct

totto.com

752.14K

22.81%171.59K

77.19%580.55K

↓9.85%

↓23.8%

Direct

hm.com

710.6K

18.04%128.23K

81.96%582.38K

↓12.86%

↓15.66%

Direct

agaval.com

630.13K

15.01%94.61K

84.99%535.52K

↑43.91%

↑33.23%

Direct

koaj.co

587.84K

20.65%121.39K

79.35%466.45K

↓0.94%

↓16.9%

Direct

negocioleonisa.com

568.91K

31.53%179.38K

68.47%389.53K

↑50.16%

↓11.83%

Direct

tennis.com.co

555.28K

21.96%121.95K

78.04%433.33K

↑36.82%

↑30.45%

Direct

chevignon.com.co

493.2K

14.87%73.36K

85.13%419.84K

↑19.2%

↑16.16%

Direct

pacifika.com.co

402.82K

21.98%88.52K

78.02%314.3K

↑4.68%

↑315.68%

Direct

arturocalle.com

379.48K

17.77%67.45K

82.23%312.03K

↑7.47%

↑2.63%

Direct

gotrendier.com.co

363.17K

26.9%97.68K

73.1%265.49K

↓17.61%

↑16.08%

Direct

loguin.com.co

361.89K

12.89%46.66K

87.11%315.23K

↑31.81%

↓35.82%

Direct

pullandbear.com

352.01K

17.43%61.34K

82.57%290.67K

↑187.44%

↑3.6%

Direct

yesstyle.com

349.77K

16.5%57.7K

83.5%292.07K

↓23.77%

↑201.16%

Direct

carmel.com.co

346.58K

21.06%73K

78.94%273.57K

↑31.01%

↓20.84%

Direct

zara.com

338.85K

47.65%161.45K

52.35%177.4K

↓30.41%

↑25.72%

Direct

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Key Insights on Top Apparel & Fashion Websites in Colombia on May 2026

As of May 2026, shein.com leads Apparel & Fashion in Colombia with 5.8M monthly visits. Its audience skews mobile-first (2% desktop / 2% mobile), and traffic is up month over month 18.32% and up year over year 272.88%. adidas.co holds second with 2.05M visits and a mobile-leaning mix (30.95% desktop / 69.05% mobile), while threads.com ranks third with 2.02M visits.

Across the leaders, basicjeans.co is the most mobile-first (99.78% of visits), whereas nafnaf.com.co is the most desktop-reliant (53.86%). Momentum favors ondademar.co in the latest month (1,939.87%), while calzatodo.com.co shows the steepest pullback.

Acquisition patterns also differ: shein.com is driven primarily by search, shein.com by direct, and shein.com by referral; overall, 90 of the top 100 sites are direct-led, 8 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Colombia