Top Beauty & Cosmetics Websites in Uruguay

Name: Top websites in Uruguay (Beauty & Cosmetics)
Creator: Semrush
License: https://www.semrush.downloader.la/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Uruguay, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

farmashop.com.uy

220.74K

43.71%96.48K

56.29%124.26K

↓2.07%

↓49.04%

Search

fragrantica.es

78.89K

28.16%22.22K

71.84%56.67K

↓32.24%

↓46.61%

Direct

lorealparis.uy

11.22K

21.2%2.38K

78.8%8.84K

↑98.44%

↓15.34%

Direct

farmacity.com

10.2K

36.42%3.72K

63.58%6.49K

↑60.05%

↓59.38%

Search

agendapro.com

8.02K

66.07%5.3K

33.93%2.72K

↑20.09%

↓53.54%

Direct

saul.com.uy

7.24K

67.3%4.87K

32.7%2.37K

↓13%

↓64.06%

Search

druni.es

5.77K

77.31%4.46K

22.69%1.31K

↑157.19%

↓39.01%

Direct

fragrantica.com

5.65K

35.73%2.02K

64.27%3.63K

↓30.12%

↓38%

Direct

thespadr.com

5.02K

100%5.02K

-

↑271.78%

↑10,230.69%

Direct

e-loreal.com

3.7K

100%3.7K

-

↑283.21%

↑33.73%

Direct

lasmargaritas.com.uy

3.7K

63.55%2.35K

36.45%1.35K

↑158.93%

↓48.11%

Search

perfectcorp.com

2.9K

57.5%1.67K

42.5%1.23K

↓49.74%

↓30.03%

Search

thechemistlook.com

2.9K

52.73%1.53K

47.27%1.37K

↑115.63%

↓21.24%

Direct

primor.eu

2.89K

53.6%1.55K

46.4%1.34K

↓44.43%

↑26.88%

Direct

laroche-posay.com.uy

2.65K

50.02%1.33K

49.98%1.32K

↑95.79%

↓76.69%

Search

espacioaroma.com

2.64K

4.59%121

95.41%2.52K

↑1,528.4%

↓19.88%

Direct

natura.com.br

2.55K

73.69%1.88K

26.31%672

↑12.96%

↓55.1%

Direct

checkfresh.com

2.47K

5.71%141

94.29%2.33K

↑6.74%

↓52.77%

Direct

telva.com

2.4K

48.63%1.17K

51.37%1.24K

↓54.16%

↓47.85%

Direct

sephora.com

2.28K

100%2.28K

-

↑2.94%

↓34.08%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Uruguay on May 2026

As of May 2026, farmashop.com.uy leads Beauty & Cosmetics in Uruguay with 220.74K monthly visits. Its audience skews mobile-first (43.71% desktop / 43.71% mobile), and traffic is down month over month -2.07% and down year over year -49.04%. fragrantica.es holds second with 78.89K visits and a mobile-leaning mix (28.16% desktop / 71.84% mobile), while lorealparis.uy ranks third with 11.22K visits.

Across the leaders, lancome.es is the most mobile-first (100% of visits), whereas thespadr.com is the most desktop-reliant (100%). Momentum favors kikocosmetics.com in the latest month (7,075.86%), while glamour.mx shows the steepest pullback.

Acquisition patterns also differ: farmashop.com.uy is driven primarily by search, farmashop.com.uy by direct, and farmashop.com.uy by referral; overall, 66 of the top 100 sites are direct-led, 28 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Uruguay